How to Get Great Online Reviews - Encore Presentation

Getting online reviews is the lifeblood of a virtual bookkeeping business. Reviews are one of the first things people look at when considering whether to buy a product or service, without them a certain element of trust is missing.

[1:35] Where are you already? We want to make sure you’re being reviewed where your clients can see them easily. Your Facebook page is one avenue, the Better Business Bureau is another. The BBB is a very commonplace that potential clients go to find reviews. Claiming your Google Business page is another important channel. Trust Pilot is another option that’s becoming more popular.

[4:15] When you ask for a review is key. Being consistent and asking for reviews every month from your clients is the best practice. The best time to ask someone for a review is when they are already excited to be working with you. The key way to phrase the question is “would you mind sharing your opinion with everyone else about my service?”

[6:10] Five stars is great, anything else is not good. Ask them beforehand is there any reason that they wouldn’t rate you with a five star. A one-star review will definitely hurt your business.

[6:55] Avoid giving the client a script, just focus on the five-star rating and let them phrase the review how they feel.

[7:10] Reviews are one of the biggest trust elements that will allow you to serve clients online. Ask for reviews from all your clients and make it part of your monthly service.

[8:15] When someone does leave a review, make sure to always reply. This lets other people know that you are involved and care about your clients.

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